Having been a frequent customer of BigBasket.com for my online grocery shopping, I decided today to try out ZopNow.com. Mr T and I had been out of town for several days so the fridge was bare and quite a few basic staples were missing from our kitchen.
I started out searching for Aashirvaad Select atta, which had come recommended by one of the guests in the hotel we stayed in (who works for Aashirvaad). Apparently, it is made of some incredible wheat found only in certain districts of MP and creates rotis that are soft and fluffy.
The User Interface
Anyway, I went to the website and typed in atta in the search bar. I assume that the search dropdown would show me options. However, it was empty aside from one brand of atta (which wasn’t in stock).
So I pressed enter and was shown a search results page displaying all atta items. I didn’t like this interface at all — no filters available, so even items like atta noodles were showing up.
And so I decided to go to the category page for Flour. Quite simple. Lots of options immediately populated. The filter here only gave me the option to filter by type of flour (wheat, rice, rage, etc) and not by brand. This was strange. Anyway, I filtered it by wheat flour and promptly found my Aashirvaad Select Sharbati Atta. Phew. Finally.
The UI, I have to confess, is quite poor (being a designer I’m particularly nit-picky about such things). The photographs of products aren’t great; the placeholder images are ugly; the layout is a little confusing ; the price is much bigger than the name of the product (font size) so I have to strain my eyes; and most importantly the ingredients aren’t clearly labelled: I wanted to check whether the Select Atta had any maida, but the huge block of text below the product was just too difficult to read.
However, the experience is very fast. For instance, just hovering on any product quickly gives me the various sizes with prices. That’s nice.
Out of Stock
Next I wanted some watermelon. BigBasket delivers great watermelon — sweet, delicious kiran watermelon (better than any watermelon I can pick out in the market!) So again, I found the only watermelon with a picture (uncut) was a 6kg striped watermelon which was anyways out of stock. There was another 4k mithila watermelon that was available, however, there was no picture. Just an ugly placeholder image.
Then we need a new broom. The maid said something about a monkey brand (I’m sure I didn’t hear her correctly) which has 555 written on it. On the website there were only 3 brooms available and only 1 with an image. So no luck here
Quite disappointing, so I headed to BigBasket.com to do the rest of my shopping 🙂
Quick Delivery: The ZopNow USP
I’m going to try ZopNow.com again soon. Mostly because I’m intrigued by there 3 hour delivery policy. BigBasket takes forever with all their best slots usually filled up much in advance.
I’ve also read that customer service and issue redressal is faster on ZopNow, so would like to experience it for myself. Especially since BigBasket.com has started to mess up my last few orders (items missing from list, wrong items delivered, etc).
ZopNow Delivery Areas – Limited!
Zopnow is supposed to deliver groceries in Bangalore, Mumbai, Pune, Hyderabad, and Gurgaon. However, in Bangalore, they only operate in South & East Bangalore and cater to Adugodi, BTM Layout, Banashankari, Bannerghatta Road, Basavangudi, Begur, Bellandur, Bilekahalli, Bommanhalli, Brigade road, CV Raman Nagar, Doddabeesana Halli, Ejipura, Electronic City, Gottigere, HAL post, HSR Layout, Hosa Road, Hulimavu, Indiranagar, JP Nagar, JayaNagar, Kadubeesanahalli, Kadugodi, Koramangala, Kudlu, Lakkasandra, MG Road, Madivala, Marathahalli, Residency Road, Richmond Circle, Sampangi Ram Nagar, Sarjapur road, Shantinagar, Singasandra, Tavarekere, Thippasandra, Ulsoor, Vivek Nagar, Whitefield, Wilson Garden.
I suppose I will leave the reviewing to people who can actually order from ZopNow!